The Manchester Evening News has a great article on how cast and crew used social networking sites to help them win at the NTAs.
Executive Producer, Kerian Roberts explains they made a conscious effort to connect with fans even more over the past year. He explains that this relationship with fans makes it easier to try and get Corrie fans to do the voting.
I have to say, out of all the UK television shows, Corrie has really embraced the online world the best, rather than just sticking to updating to the websites, they've taken to social networking sites, and rather than doing DVD spin-offs, they've started doing free online spin-offs for everyone to watch. It's great to see.
Keiran also mentions how producers realised how fans became dissatisfied last summer, and admitted that some storylines didn't work out as well as they looked on paper. He mentions how Corrie plans to build up momentum over the next year and discusses Betty Williams funeral and reveals that old faces will in fact return. It's a great read.
Friday, 27 January 2012
Twitter and Facebook campaign helped Corrie win big at the NTAs
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3 comments:
Note the part at the end that says former cast members will be returning!
I wonder what stories he was talking about? Mark/Marcia, Graeme/Tina/Xin, Jim's bank robbery and the prison drug dealing must be high on the list.
Lets not forget corrie.net and the other fans sites
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