Friday, 1 January 2021

New Coronation Street sponsor announced



Coronation Street have announced that Argos is to become their brand new headline sponsor, only the fourth in the show’s illustrious 60 year history.

With the world’s longest running continuing drama currently celebrating its 60th anniversary on TV screens, Argos will begin its long term on and off air partnership at the beginning of 2021.

Argos follows in the footsteps of previous headline sponsors Cadbury, Harveys Furniture and Compare the Market.

John Whiston, Managing Director Continuing Drama at ITV, said: “Coronation Street is extremely pleased to be linking up with Argos. Both are quintessentially British brands which have carved out a huge amount of affection and loyalty from viewers and customers by being there for them through thick and thin. And as we both drive forward into a new era, it feels like a fitting and exciting partnership.” 

 Glenda Young
Twitter: @Flaming_Nora
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1 comment:

  1. I have been wondering what they were planning to do with the building site where the gym used to be - I guess Wethersfield is getting a new Argos, then...

    ReplyDelete